Loading data...
Loading data...
Analyzing the stock…
70
Gathering technical, fundamental, and market data — a few seconds
Consumer Discretionary · ·
$40.54
▲ $0.53 (+1.3%)
Market data updated: 09/19 10:12 PM
Fundamentals updated: 09/19/2026
News analyzed: 09/19/2026
Market Cap
$4.52B
Day Range
$39.75 - $40.82
52-Week Range
$33.03 - $60.63
Beta
—
Next Earnings
15.10.2026
Support
$38.88
Resistance
$53.62
ALK is a stock from the Consumer Cyclical sector — Retail, automotive, and leisure — demand rises and falls with economic sentiment and consumers' disposable income.
-29.4% (1Y)
Strengths: 3/27 factors positiveRisk: High
This score and all analysis on this page are for informational and educational purposes only and do not constitute investment advice. Read the full disclaimer
Weighted: Technical 25% · Fundamental 20% · Growth 15% · Valuation 15% · News 10% · Quality 10% · Risk 5%
Overall Score
🔴 Bearish
Technical Trend
🔴 Bearish
Insiders
🔴 Bearish
Computed directly from the same signals behind the score above — not AI-generated.
Biggest positive driver
Revenue growth (last year)
Revenue growth (last year): 21.3%
Growth
Biggest negative driver
Liquidity risk
Current ratio: 0.50
Risk
What to watch next
When today echoes the past.
NO RELIABLE ECHO FOUND
Only 2 historical analog(s) found after removing overlapping dates — too few for a statistically meaningful comparison.
Historical matches considered: 2
TIME ECHO identifies historical situations that resemble the current market state. Historical outcomes are not guarantees of future performance. Similarity does not imply causation, and results may change as new data becomes available.
🗓️ What Changed This Week
🌱 Building History
We don't have a real data point from a week ago for this stock yet. The weekly comparison will appear once enough history has accumulated.
📊 Score History
39
Today
—
30D
—
90D
—
1Y
🐂🐻 Investment Thesis
🐂 Bull Case
🐻 Bear Case
🔍 What Could Prove This Wrong
This isn't a price-direction forecast — just a synthesis of real, already-computed data, and future conditions that could change the picture.
🧬 STOCK DNA
This stock's profile across 8 real dimensions — a research tool, not a recommendation
Growth
46
Quality
58
Value
45
Momentum
28
Risk
34
Sentiment
32
Fundamental
36
Institutional
33
Stocks with a similar DNA right now
This stock hasn't been analyzed by StockIQAI's movement engine yet — coverage is still expanding. Check back soon.
Recent media coverage of Alaska Air Group has primarily focused on its expansion and milestone achievements. The airline celebrated its 40-year presence in San Diego by launching a new seasonal route to Loreto, Mexico, marking its 50th nonstop destination from the city. The new service, starting December 19, aims to attract winter travelers. No broader financial or operational challenges were highlighted in the provided sources.
AI summary based on English-language news sources only — not investment advice.
Everyone's writing about Alaska Air Group, Inc.. News trend score: 32. Reason: 8 of the last 20 articles are negative, versus 5 positive.
News trend analysis is based on article sentiment only, and is not investment advice or financial counsel. Read the full disclaimer
🌡️ Emotional Temperature
13
🎯 Conviction (vs. Emotion)
41
Psychology
32
Fundamentals
36
Technical
28
Valuation
45
The stock is moving in lockstep with its peers at the same intensity, rather than on its own data.
A significant decline over time, but on unusually low trading volume — holders unwilling to accept the loss.
The price is holding at a real, documented historical support/resistance level (a 50-day high or low).
A sharp drop, unusual volume, and negative news sentiment all at once — selling pressure that looks emotional.
Price, volume, and sentiment accelerating together — a sign investors are chasing the price, not just following it.
Price (3M)
-18%
Market Narrative
37
Fundamental Reality
41
Narrative Gap
-4
🧠 StockIQ Psychologist
ALK’s psychology is fragmented, with **euphoria (17)** as the dominant but ambiguous state—positive sentiment and momentum coexist with a price near its 200-day average, suggesting traders may be overestimating momentum’s sustainability. The **narrative gap (20)** hints at a disconnect between optimistic expectations (61) and fundamentals (41), reinforcing overconfidence (7) in short-term gains. Key uncertainty remains: whether traders will anchor to recent gains or reassess when momentum stalls. The absence of panic or herding signals keeps behavior cautiously optimistic, but the lack of clear anchoring points raises vulnerability to a shift.
Updated: 09/09/2026, 01:09 AM
What could change this?
👥 What the crowd believes
"Alaska Airlines is commemorating 40 years in San Diego with a major milestone: the launch of the carrier's 50th nonstop from San Diego International Airport."
"The new seasonal route to Loreto, Mexico, takes off Dec. 19, just in time for a warm winter escape."
📈 12D Investor Psychology
Signal classification confidence: High (confidence in the behavioral read, not a price prediction). Describes observable market behavior, not what any individual investor thinks, and is not a buy/sell signal.
🏛️ Investor DNA — Historical Investors
A Historical Strategy Simulation: assuming each investor follows their documented principles, how would they rate this stock today? This is not a prediction of what they would actually do.
🟢 Best match
Charles Mackay — 100/100
🔴 Weakest match
Morgan Housel — 5/100
🗣️ Why do they disagree?
Based on their documented principles, the model estimates that Samuel Armstrong Nelson sees the stock near an oversold cycle point and thus favorable, while Charles Mackay finds no signs of crowd mania. Philip Fisher rates the business as solid but not exceptional, and Howard Marks’ cycle and Jack Schwager’s approach place the stock somewhere in the middle with no clear edge. At the low end, Benjamin Graham, Thorstein Veblen, and the Enterprising Investor criteria judge the stock too expensive or lacking defensive strength, while Gerald Loeb, Walter Bagehot, and Morgan Housel flag high risk, liquidity concerns, and volatility that could unsettle patient holders.
Charles Mackay
Extraordinary Popular Delusions and the Madness of Crowds (1841)
🟢 100
No obvious signs of crowd mania
Key question
Am I being swept along with the crowd, or thinking for myself?
Fact → Principle → Simulation
Howard Marks (Market Cycle)
Mastering the Market Cycle (2018)
🟢 90
Looks early-to-mid cycle, not overextended
Key question
Where are we in the cycle right now — near a hot extreme, or a cold one?
Fact → Principle → Simulation
Samuel Armstrong Nelson
The ABC of Stock Speculation (1903)
🟢 72
Cycle position looks favorable — closer to oversold than overbought
Key question
Is the price overextended, or is there still room to move?
Fact → Principle → Simulation
Jack Schwager
Market Wizards (1989)
🟡 64
No clear edge either way
Key question
What's the risk/reward here, and where is my exit point?
Fact → Principle → Simulation
Howard Marks
The Most Important Thing (2011) / Mastering the Market Cycle (2018)
🟡 63
Mixed — a good business, but expectations may already be high
Key question
What is the market probably misunderstanding about the risk here?
Fact → Principle → Simulation
Philip Fisher
Common Stocks and Uncommon Profits (1958)
🟡 60
Solid, but not the exceptional quality Fisher looked for
Key question
How exceptional is this business, really?
Fact → Principle → Simulation
Edgar Lawrence Smith
Common Stocks as Long-Term Investments (1924)
🟡 48
Reasonable but not a clear long-term holding
Key question
Is this a stock I'd be happy to hold and forget about for a decade?
Fact → Principle → Simulation
Peter Lynch
One Up on Wall Street (1989)
🟡 40
Doesn't clear Lynch's growth-at-a-reasonable-price bar
Key question
Is the growth worth the price?
Fact → Principle → Simulation
Jesse Livermore
Reminiscences of a Stock Operator (1923) / How to Trade in Stocks (1940)
🔴 34
Negative trend — against Livermore's core rule of trading with the trend
Key question
What is the price telling me right now?
Fact → Principle → Simulation
Burton Malkiel & John Bogle
A Random Walk Down Wall Street (1973) / The Little Book of Common Sense Investing (2007)
🔴 33
Weak case — Malkiel/Bogle would say a low-cost index is the simpler bet
Key question
Do I actually have an edge here, or do I just think I do?
Fact → Principle → Simulation
Benjamin Graham
Security Analysis (1934) / The Intelligent Investor (1949)
🔴 24
Fails most of Graham's defensive criteria
Key question
Where is my margin of safety?
Fact → Principle → Simulation
Thorstein Veblen
The Theory of Business Enterprise (1904)
🔴 21
Pattern Veblen would flag as growth pursued for its own sake
Key question
Is management building real value, or just building itself?
Fact → Principle → Simulation
Benjamin Graham (Enterprising Investor)
The Intelligent Investor (1949) — the Enterprising Investor chapters
🔴 21
Not statistically cheap enough for the Enterprising Investor's looser safety bar
Key question
Is the stock statistically cheap enough to justify the extra risk?
Fact → Principle → Simulation
Gerald M. Loeb
The Battle for Investment Survival (1935)
🔴 19
Risk profile Loeb would flag as a real threat to capital
Key question
How much capital could I lose here if I'm wrong?
Fact → Principle → Simulation
Walter Bagehot
Lombard Street (1873)
🔴 5
Liquidity position Bagehot would flag as a real risk
Key question
Does this company have enough liquidity to survive real stress?
Fact → Principle → Simulation
Morgan Housel
The Psychology of Money (2020)
🔴 5
The kind of volatility that tends to shake patient holders out
Key question
Could I live with this volatility long enough for compounding to actually work?
Fact → Principle → Simulation
Based on the last 280 trading days, calculated from real price data. Click an indicator for details and a chart.
🔴 Most indicators support a downtrend (1 bullish · 7 bearish · 2 neutral)
A market-structure read based purely on real price and volume data — not full classic Wyckoff schematic identification (Phase A-E), but a quantitative analysis of what can reliably be computed: trading ranges, "effort vs. result", volume within the range, and Spring/Upthrust detection.
The stock is in a clear downtrend with no defined trading range in the period examined.
Low confidence
The Wyckoff Method, developed by Richard Wyckoff in the early 20th century, reads the balance of supply and demand through price and volume, based on the premise that large investors ("smart money") quietly accumulate shares before rallies and quietly distribute them before declines. The read here is based solely on real price and volume data — full, precise identification of classic Wyckoff patterns (such as Phases A-E) requires human chart-reading experience and judgment, so this is an approximate algorithmic read, not a substitute for professional analysis. This should not be considered investment advice.
Gross Margin
—
Operating Margin
2.1%
Net Margin
0.7%
EBITDA Margin
7.7%
ROE
2.4%
ROA
0.5%
ROIC
—
EPS
$0.85
Cash
$627.00M
Total Debt
$5.31B
Current Ratio
0.50
Debt/Equity
1.29
How is Fair Value calculated? →
Not enough cash-flow data to calculate a DCF model for this stock.
Book Value per Share
$34.34
Tangible Book Value per Share (Tangible NAV)
$4.84
Sentiment based on basic keywords (not AI) — 5 positive, 7 neutral, 8 negative out of the last 20 articles.
Benzinga · 18.9.2026
Benzinga · 17.9.2026
Yahoo · 14.9.2026
SeekingAlpha · 13.9.2026
Benzinga · 11.9.2026
Yahoo · 10.9.2026
MT Newswires · 10.9.2026
MT Newswires · 10.9.2026
Benzinga · 10.9.2026
Benzinga · 10.9.2026
Yahoo · 9.9.2026
Zacks · 9.9.2026
Yahoo · 9.9.2026
Zacks · 9.9.2026
Yahoo · 8.9.2026
Zacks · 8.9.2026
Yahoo · 4.9.2026
Trefis · 4.9.2026
MT Newswires · 3.9.2026
Yahoo · 3.9.2026
Alaska Air Group, Inc. (ALK) currently has a StockIQ AI score of 39/100, rated "Weak". The score is a weighted average across up to 7 categories (technical, fundamental, growth, fair value, news, quality, risk), based on real data only.
ALK currently scores 39/100 (Weak) across the categories we measure. StockIQ doesn't give buy/sell recommendations — use this as one data point in your own research, not as investment advice.
ALK's technical score is 28/100, which currently reads as bearish — based on real price/volume signals (moving averages, RSI, MACD, and more), not a prediction of what happens next.
Based on the real signals StockIQ computed: Revenue growth (last year): 21.3%; Operating margin is stable or improving over time; MACD histogram is positive — rising momentum.
Based on the real signals StockIQ computed: Current ratio: 0.50; Calmar: 0.02 (3y annualized return 1.2% / max drawdown 55.4%); Earnings per share (EPS) growth: -73.1%.
StockIQ has no recorded dividend payment history for ALK.
Real transactions by officers and insiders, as reported to the SEC on Form 4 — 1 purchases and 2 sales out of the last 25 filings.
| Name | Transaction Type | Date | Shares | Change | Price |
|---|---|---|---|---|---|
| MINICUCCI BENITO | Open Market Purchase | 20.8.2026 | 25,000 | +25,000 | $40.06 |
| HARRISON ANDREW R | Open Market Sale | 3.8.2026 | 5,300 | -5,300 | $49.67 |
| HARRISON ANDREW R | Open Market Sale | 3.8.2026 | 25,528 | -5,300 | $49.67 |
| TACKETT SHANE R | Grant/Award from Employer | 29.6.2026 | 4,100 | +4,100 | — |
| SIEVERT G MICHAEL | Grant/Award from Employer | 1.6.2026 | 4,258 | +4,258 | $44.52 |
| SIEVERT G MICHAEL | Grant/Award from Employer | 1.6.2026 | 4,258 | +4,258 | $44.52 |
| Conner Raymond L. | Grant/Award from Employer | 13.5.2026 | 5,186 | +5,186 | $38.56 |
| BEER JAMES A | Grant/Award from Employer | 13.5.2026 | 5,186 | +5,186 | $38.56 |
| Bedient Patricia M | Grant/Award from Employer | 13.5.2026 | 6,483 | +6,483 | $38.56 |
| ELWELL DANIEL KEVIN | Grant/Award from Employer | 13.5.2026 | 2,593 | +2,593 | $38.56 |
| ELWELL DANIEL KEVIN | Grant/Award from Employer | 13.5.2026 | 2,593 | +2,593 | $38.56 |
| LOFTON ADRIENNE ROCHELLE | Grant/Award from Employer | 13.5.2026 | 5,186 | +5,186 | $38.56 |
| Shimer Peter A | Grant/Award from Employer | 13.5.2026 | 5,186 | +5,186 | $38.56 |
| SANDVIK HELVI KAY | Grant/Award from Employer | 13.5.2026 | 5,186 | +5,186 | $38.56 |
| YEAMAN ERIC K | Grant/Award from Employer | 13.5.2026 | 5,186 | +5,186 | $38.56 |
| Hogan Kathleen T | Grant/Award from Employer | 13.5.2026 | 5,186 | +5,186 | $38.56 |
| YEAMAN ERIC K | Grant/Award from Employer | 13.5.2026 | 32,672 | +5,186 | $38.56 |
| BEER JAMES A | Grant/Award from Employer | 13.5.2026 | 25,490 | +5,186 | $38.56 |
| Bedient Patricia M | Grant/Award from Employer | 13.5.2026 | 68,865 | +6,483 | $38.56 |
| Conner Raymond L. | Grant/Award from Employer | 13.5.2026 | 25,001 | +5,186 | $38.56 |
| SANDVIK HELVI KAY | Grant/Award from Employer | 13.5.2026 | 30,755 | +5,186 | $38.56 |
| Hogan Kathleen T | Grant/Award from Employer | 13.5.2026 | 22,525 | +5,186 | $38.56 |
| ELWELL DANIEL KEVIN | Grant/Award from Employer | 13.5.2026 | 15,725 | +2,593 | $38.56 |
| ELWELL DANIEL KEVIN | Grant/Award from Employer | 13.5.2026 | 18,318 | +2,593 | $38.56 |
| LOFTON ADRIENNE ROCHELLE | Grant/Award from Employer | 13.5.2026 | 17,252 | +5,186 | $38.56 |
Official FINRA data — the number of shares open in short positions, plus daily short-sale activity.
11,286,829 shares short as of 2026-08-31 · vs. 10,738,019 on 2026-07-31
Official biweekly report (FINRA Rule 4560) — no real higher-frequency data exists for this metric.
56.5% of trading volume this week was short selling, vs. 48.1% the prior week
Based on daily short-sale volume (Reg SHO) — a different metric from the open short interest above: this is daily trading volume, not an open position, so it updates weekly rather than biweekly.
Full breakdown of every data type and its source: Data Sources · Methodology