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Analyzing the stock…
70
Gathering technical, fundamental, and market data — a few seconds
Consumer Discretionary · ·
$21.75
▼ $0.72 (-3.2%)
Market data updated: 09/20 08:15 AM
Fundamentals updated: 09/20/2026
News analyzed: 09/20/2026
Market Cap
Not available
Day Range
$21.73 - $22.76
52-Week Range
$20.46 - $44.22
Beta
—
Next Earnings
04.11.2026
Support
$21.32
Resistance
$27.52
DKNG is a stock from the Consumer Cyclical sector — Retail, automotive, and leisure — demand rises and falls with economic sentiment and consumers' disposable income.
-49.8% (1Y)
Strengths: 7/28 factors positiveRisk: High
This score and all analysis on this page are for informational and educational purposes only and do not constitute investment advice. Read the full disclaimer
Weighted: Technical 25% · Fundamental 20% · Growth 15% · Valuation 15% · News 10% · Quality 10% · Risk 5%
Overall Score
🟡 Mixed
Technical Trend
🔴 Bearish
Computed directly from the same signals behind the score above — not AI-generated.
Biggest positive driver
DCF Fair Value
Estimated fair value: $33.32 vs. price $21.75 (+53.2%)
Fair Value
Biggest negative driver
Operating margin
Operating margin: -0.3% (negative)
Fundamental
What to watch next
When today echoes the past.
NO RELIABLE ECHO FOUND
Only 2 historical analog(s) found after removing overlapping dates — too few for a statistically meaningful comparison.
Historical matches considered: 2
TIME ECHO identifies historical situations that resemble the current market state. Historical outcomes are not guarantees of future performance. Similarity does not imply causation, and results may change as new data becomes available.
🗓️ What Changed This Week
🌱 Building History
We don't have a real data point from a week ago for this stock yet. The weekly comparison will appear once enough history has accumulated.
📊 Score History
50
Today
—
30D
—
90D
—
1Y
🐂🐻 Investment Thesis
🐂 Bull Case
🐻 Bear Case
🔍 What Could Prove This Wrong
This isn't a price-direction forecast — just a synthesis of real, already-computed data, and future conditions that could change the picture.
🧬 STOCK DNA
This stock's profile across 8 real dimensions — a research tool, not a recommendation
Growth
82
Quality
58
Value
62
Momentum
13
Risk
34
Sentiment
98
Fundamental
41
Institutional
No data available
Stocks with a similar DNA right now
Not enough comparably-scored stocks yet to show similar matches.
This stock hasn't been analyzed by StockIQAI's movement engine yet — coverage is still expanding. Check back soon.
Recent media coverage of DraftKings Inc. has primarily focused on its expansion of integrity monitoring and anti-harassment measures, with multiple reports highlighting a renewed agreement with **Integrity Compliance 360 (IC360)** to deploy advanced technologies across its sportsbook and prediction platforms. Additionally, there was brief mention of DraftKings’ involvement in prediction markets, including a notable deal with LeBron James, suggesting growing interest in mainstream adoption of such platforms. No other substantive company-specific developments were highlighted in the provided sources.
AI summary based on English-language news sources only — not investment advice.
Everyone's writing about DraftKings Inc.. News trend score: 98. Reason: 8 of the last 20 articles are positive, versus 0 negative.
News trend analysis is based on article sentiment only, and is not investment advice or financial counsel. Read the full disclaimer
🌡️ Emotional Temperature
22
🎯 Conviction (vs. Emotion)
41
Psychology
60
Fundamentals
41
Technical
13
Valuation
62
The price is holding at a real, documented historical support/resistance level (a 50-day high or low).
A significant decline over time, but on unusually low trading volume — holders unwilling to accept the loss.
A sharp drop, unusual volume, and negative news sentiment all at once — selling pressure that looks emotional.
Extreme momentum, price far above its moving average, and a large premium over fair value.
Price, volume, and sentiment accelerating together — a sign investors are chasing the price, not just following it.
Price (3M)
-18%
Market Narrative
42
Fundamental Reality
41
Narrative Gap
+1
🔀 Psychology Acceleration
News attention/sentiment is running well ahead of the price move itself.
🧠 StockIQ Psychologist
The dominant **Loss Aversion** (57) suggests traders are holding onto DKNG despite its prolonged decline (-18.1% in 3 months), possibly fearing deeper losses or waiting for a rebound. The muted volume (0.84x avg) and lack of panic (12) imply hesitation rather than panic-driven selling. Herding (30) hints at passive alignment with peers, while FOMO and euphoria are effectively neutralized by weak momentum and valuation. The key question: *Will the gap between narrative (42) and reality (41) widen if fundamentals diverge further?*
Updated: 09/09/2026, 04:52 AM
What could change this?
👥 What the crowd believes
"DraftKings extends agreement with IC360 to enhance integrity monitoring and combat athlete harassment across sportsbook and prediction market platforms"
"LeBron James Polymarket deal may signal prediction markets going mainstream"
"$700M term loan and larger credit line may benefit shareholders"
"Intensifying iGaming competition may compress margins"
📈 10D Investor Psychology
Signal classification confidence: High (confidence in the behavioral read, not a price prediction). Describes observable market behavior, not what any individual investor thinks, and is not a buy/sell signal.
🏛️ Investor DNA — Historical Investors
A Historical Strategy Simulation: assuming each investor follows their documented principles, how would they rate this stock today? This is not a prediction of what they would actually do.
🟢 Best match
Samuel Armstrong Nelson — 98/100
🔴 Weakest match
Benjamin Graham (Enterprising Investor) — 7/100
🗣️ Why do they disagree?
The methodologies here split sharply between bullish and bearish views on DKNG, reflecting starkly different priorities. Samuel Armstrong Nelson’s high score suggests the stock’s technical cycle is near a favorable bottom, while Philip Fisher and Charles Mackay’s moderate-to-high scores imply strong fundamentals and no crowd-driven hype. Conversely, the lowest scores—from Jesse Livermore and Gerald M. Loeb—align on a warning: the stock’s trend or risk profile violates core principles of trend-following or capital preservation. Meanwhile, the middle-ground thinkers like Howard Marks and Peter Lynch acknowledge potential upside but temper it with concerns about overvaluation or inflated expectations, while the efficient-market camp dismisses the stock as unworthy of active selection over passive indexing. The contrast underscores whether DKNG’s current state is a contrarian opportunity (for Nelson or Fisher) or a speculative gamble (for Livermore or Loeb).
Samuel Armstrong Nelson
The ABC of Stock Speculation (1903)
🟢 98
Cycle position looks favorable — closer to oversold than overbought
Key question
Is the price overextended, or is there still room to move?
Fact → Principle → Simulation
Charles Mackay
Extraordinary Popular Delusions and the Madness of Crowds (1841)
🟢 80
No obvious signs of crowd mania
Key question
Am I being swept along with the crowd, or thinking for myself?
Fact → Principle → Simulation
Philip Fisher
Common Stocks and Uncommon Profits (1958)
🟢 75
Exceptional company quality by Fisher's standards
Key question
How exceptional is this business, really?
Fact → Principle → Simulation
Howard Marks (Market Cycle)
Mastering the Market Cycle (2018)
🟢 75
Looks early-to-mid cycle, not overextended
Key question
Where are we in the cycle right now — near a hot extreme, or a cold one?
Fact → Principle → Simulation
Thorstein Veblen
The Theory of Business Enterprise (1904)
🟢 65
Growth appears aligned with real value creation
Key question
Is management building real value, or just building itself?
Fact → Principle → Simulation
Edgar Lawrence Smith
Common Stocks as Long-Term Investments (1924)
🟡 63
Reasonable but not a clear long-term holding
Key question
Is this a stock I'd be happy to hold and forget about for a decade?
Fact → Principle → Simulation
Howard Marks
The Most Important Thing (2011) / Mastering the Market Cycle (2018)
🟡 61
Mixed — a good business, but expectations may already be high
Key question
What is the market probably misunderstanding about the risk here?
Fact → Principle → Simulation
Peter Lynch
One Up on Wall Street (1989)
🟡 57
Mixed — growth exists but the price already reflects much of it
Key question
Is the growth worth the price?
Fact → Principle → Simulation
Jack Schwager
Market Wizards (1989)
🟡 54
No clear edge either way
Key question
What's the risk/reward here, and where is my exit point?
Fact → Principle → Simulation
Morgan Housel
The Psychology of Money (2020)
🟡 45
Moderate — holdable, but not effortless
Key question
Could I live with this volatility long enough for compounding to actually work?
Fact → Principle → Simulation
Burton Malkiel & John Bogle
A Random Walk Down Wall Street (1973) / The Little Book of Common Sense Investing (2007)
🔴 35
Mixed case — the evidence for picking this stock over an index is not strong
Key question
Do I actually have an edge here, or do I just think I do?
Fact → Principle → Simulation
Benjamin Graham
Security Analysis (1934) / The Intelligent Investor (1949)
🔴 27
Fails most of Graham's defensive criteria
Key question
Where is my margin of safety?
Fact → Principle → Simulation
Gerald M. Loeb
The Battle for Investment Survival (1935)
🔴 18
Risk profile Loeb would flag as a real threat to capital
Key question
How much capital could I lose here if I'm wrong?
Fact → Principle → Simulation
Walter Bagehot
Lombard Street (1873)
🔴 17
Liquidity position Bagehot would flag as a real risk
Key question
Does this company have enough liquidity to survive real stress?
Fact → Principle → Simulation
Jesse Livermore
Reminiscences of a Stock Operator (1923) / How to Trade in Stocks (1940)
🔴 12
Negative trend — against Livermore's core rule of trading with the trend
Key question
What is the price telling me right now?
Fact → Principle → Simulation
Benjamin Graham (Enterprising Investor)
The Intelligent Investor (1949) — the Enterprising Investor chapters
🔴 7
Not statistically cheap enough for the Enterprising Investor's looser safety bar
Key question
Is the stock statistically cheap enough to justify the extra risk?
Fact → Principle → Simulation
Based on the last 280 trading days, calculated from real price data. Click an indicator for details and a chart.
🔴 Most indicators support a downtrend (0 bullish · 10 bearish · 1 neutral)
A market-structure read based purely on real price and volume data — not full classic Wyckoff schematic identification (Phase A-E), but a quantitative analysis of what can reliably be computed: trading ranges, "effort vs. result", volume within the range, and Spring/Upthrust detection.
A pattern consistent with an early/mid distribution phase — a trading range after an advance with declining volume.
Medium confidence
$21.32
Range Bottom
$27.52
Range Top
50
Trading Days in Range
The Wyckoff Method, developed by Richard Wyckoff in the early 20th century, reads the balance of supply and demand through price and volume, based on the premise that large investors ("smart money") quietly accumulate shares before rallies and quietly distribute them before declines. The read here is based solely on real price and volume data — full, precise identification of classic Wyckoff patterns (such as Phases A-E) requires human chart-reading experience and judgment, so this is an approximate algorithmic read, not a substitute for professional analysis. This should not be considered investment advice.
Gross Margin
41.3%
Operating Margin
-0.3%
Net Margin
0.1%
EBITDA Margin
4.3%
ROE
0.6%
ROA
0.1%
ROIC
—
EPS
$0.01
Cash
$1.13B
Total Debt
—
Current Ratio
1.03
Debt/Equity
—
How is Fair Value calculated? →
Current Price
$21.75
Estimated Fair Value (DCF)
$33.32
Model estimate — not a price target. Highly sensitive to growth/discount-rate assumptions.
Gap
+53.2%
🟢 Appears cheap relative to estimated value
Year 1 Growth Rate
25.0%
Discount Rate (WACC)
9.0%
Terminal Growth Rate
2.5%
Projection Years
5
| Year | Growth Rate | Projected FCF | Present Value |
|---|---|---|---|
| 1 | 25.0% | $809.38M | $742.55M |
| 2 | 19.4% | $966.20M | $813.23M |
| 3 | 13.8% | $1.10B | $848.67M |
| 4 | 8.1% | $1.19B | $841.85M |
| 5 | 2.5% | $1.22B | $791.65M |
Base FCF (last actual year)
$647.50M
Terminal Value
$19.21B
Present Value of Terminal Value
$12.48B
Enterprise Value
$16.52B
Net Debt
$0
Equity Value
$16.52B
*The DCF model is an estimate based on assumptions — not a guaranteed forecast. You can change the assumptions to examine different scenarios.
Book Value per Share
$1.27
Tangible Book Value per Share (Tangible NAV)
-$3.74
Sentiment based on basic keywords (not AI) — 8 positive, 12 neutral, 0 negative out of the last 20 articles.
Yahoo · 18.9.2026
Benzinga · 18.9.2026
Benzinga · 18.9.2026
Benzinga · 18.9.2026
Yahoo · 17.9.2026
Yahoo · 17.9.2026
Benzinga · 17.9.2026
Benzinga · 17.9.2026
Benzinga · 17.9.2026
Yahoo · 17.9.2026
Yahoo · 16.9.2026
Benzinga · 16.9.2026
Yahoo · 15.9.2026
Benzinga · 15.9.2026
Business Wire · 14.9.2026
Yahoo · 14.9.2026
Barrons.com · 14.9.2026
Yahoo · 14.9.2026
Motley Fool · 14.9.2026
Yahoo · 14.9.2026
DraftKings Inc. (DKNG) currently has a StockIQ AI score of 50/100, rated "Moderate". The score is a weighted average across up to 7 categories (technical, fundamental, growth, fair value, news, quality, risk), based on real data only.
DKNG currently scores 50/100 (Moderate) across the categories we measure. StockIQ doesn't give buy/sell recommendations — use this as one data point in your own research, not as investment advice.
Per StockIQ's DCF model, DKNG's estimated fair value is $33.32, which is 53.2% above the current price of $21.75. This is one valuation model among several signals in the fair-value category, not a price target.
DKNG's technical score is 13/100, which currently reads as bearish — based on real price/volume signals (moving averages, RSI, MACD, and more), not a prediction of what happens next.
Based on the real signals StockIQ computed: Estimated fair value: $33.32 vs. price $21.75 (+53.2%); Revenue growth (last year): 27.0%; Earnings per share (EPS) growth: 99.0%.
Based on the real signals StockIQ computed: Operating margin: -0.3% (negative); ATR: 5.2% of price; Calmar: -0.17 (3y annualized return -10.3% / max drawdown 61.3%).
StockIQ has no recorded dividend payment history for DKNG.
Real transactions by officers and insiders, as reported to the SEC on Form 4 — 0 purchases and 0 sales out of the last 25 filings.
| Name | Transaction Type | Date | Shares | Change | Price |
|---|---|---|---|---|---|
| Robins Jason | Gift | 3.9.2026 | 12,000 | -12,000 | — |
| Kalish Matthew | Other Transaction | 2.9.2026 | 864,880 | -864,880 | — |
| Kalish Matthew | Other Transaction | 2.9.2026 | 875,000 | -875,000 | — |
| Liberman Paul | Exercise of Derivative Securities | 1.9.2026 | 9,649 | -9,649 | — |
| Robins Jason | Exercise of Derivative Securities | 1.9.2026 | 37,500 | -37,500 | — |
| Robins Jason | Exercise of Derivative Securities | 1.9.2026 | 14,008 | +14,008 | — |
| Robins Jason | Exercise of Derivative Securities | 1.9.2026 | 58,654 | +58,654 | — |
| Robins Jason | Exercise of Derivative Securities | 1.9.2026 | 58,654 | -58,654 | — |
| Liberman Paul | Exercise of Derivative Securities | 1.9.2026 | 33,201 | +33,201 | — |
| Robins Jason | Exercise of Derivative Securities | 1.9.2026 | 16,404 | +16,404 | — |
| Liberman Paul | Tax Withholding in Shares | 1.9.2026 | 16,053 | -16,053 | $23.44 |
| Liberman Paul | Tax Withholding in Shares | 1.9.2026 | 4,666 | -4,666 | $23.44 |
| Robins Jason | Tax Withholding in Shares | 1.9.2026 | 18,132 | -18,132 | $23.44 |
| Liberman Paul | Exercise of Derivative Securities | 1.9.2026 | 7,951 | +7,951 | — |
| Robins Jason | Tax Withholding in Shares | 1.9.2026 | 28,360 | -28,360 | $23.44 |
| Robins Jason | Tax Withholding in Shares | 1.9.2026 | 7,932 | -7,932 | $23.44 |
| Robins Jason | Tax Withholding in Shares | 1.9.2026 | 6,773 | -6,773 | $23.44 |
| Liberman Paul | Exercise of Derivative Securities | 1.9.2026 | 7,951 | -7,951 | — |
| Robins Jason | Exercise of Derivative Securities | 1.9.2026 | 16,404 | -16,404 | — |
| Liberman Paul | Tax Withholding in Shares | 1.9.2026 | 3,845 | -3,845 | $23.44 |
| Liberman Paul | Exercise of Derivative Securities | 1.9.2026 | 33,201 | -33,201 | — |
| Robins Jason | Exercise of Derivative Securities | 1.9.2026 | 14,008 | -14,008 | — |
| Robins Jason | Exercise of Derivative Securities | 1.9.2026 | 37,500 | +37,500 | — |
| Liberman Paul | Exercise of Derivative Securities | 1.9.2026 | 22,058 | -22,058 | — |
| Liberman Paul | Exercise of Derivative Securities | 1.9.2026 | 9,649 | +9,649 | — |
Official FINRA data — the number of shares open in short positions, plus daily short-sale activity.
38,071,330 shares short as of 2026-08-31 · vs. 38,098,326 on 2026-07-31
Official biweekly report (FINRA Rule 4560) — no real higher-frequency data exists for this metric.
46.0% of trading volume this week was short selling, vs. 46.8% the prior week
Based on daily short-sale volume (Reg SHO) — a different metric from the open short interest above: this is daily trading volume, not an open position, so it updates weekly rather than biweekly.
Full breakdown of every data type and its source: Data Sources · Methodology