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Analyzing the stock…
70
Gathering technical, fundamental, and market data — a few seconds
Consumer Discretionary · ·
$21.94
▲ $0.30 (+1.4%)
Market data updated: 09/20 06:45 PM
Fundamentals updated: 09/20/2026
News analyzed: 09/20/2026
Market Cap
$5.73B
Day Range
$21.54 - $22.16
52-Week Range
$16.41 - $26.59
Beta
—
Next Earnings
11.11.2026
Support
$19.77
Resistance
$26.59
M is a stock from the Consumer Cyclical sector — Retail, automotive, and leisure — demand rises and falls with economic sentiment and consumers' disposable income.
+24.6% (1Y)
Strengths: 15/31 factors positiveRisk: High
This score and all analysis on this page are for informational and educational purposes only and do not constitute investment advice. Read the full disclaimer
Weighted: Technical 25% · Fundamental 20% · Growth 15% · Valuation 15% · News 10% · Quality 10% · Risk 5%
Overall Score
🟡 Mixed
Technical Trend
🟡 Mixed
Insiders
🔴 Bearish
Computed directly from the same signals behind the score above — not AI-generated.
Biggest positive driver
DCF Fair Value
Estimated fair value: $56.46 vs. price $21.94 (+157.3%)
Fair Value
Biggest negative driver
Daily volatility (ATR)
ATR: 4.1% of price
Risk
What to watch next
When today echoes the past.
NO RELIABLE ECHO FOUND
Only 2 historical analog(s) found after removing overlapping dates — too few for a statistically meaningful comparison.
Historical matches considered: 2
TIME ECHO identifies historical situations that resemble the current market state. Historical outcomes are not guarantees of future performance. Similarity does not imply causation, and results may change as new data becomes available.
🗓️ What Changed This Week
🌱 Building History
We don't have a real data point from a week ago for this stock yet. The weekly comparison will appear once enough history has accumulated.
📊 Score History
61
Today
—
30D
—
90D
—
1Y
🐂🐻 Investment Thesis
🐂 Bull Case
🐻 Bear Case
🔍 What Could Prove This Wrong
This isn't a price-direction forecast — just a synthesis of real, already-computed data, and future conditions that could change the picture.
🧬 STOCK DNA
This stock's profile across 8 real dimensions — a research tool, not a recommendation
Growth
62
Quality
63
Value
67
Momentum
52
Risk
40
Sentiment
92
Fundamental
58
Institutional
0
Stocks with a similar DNA right now
This stock hasn't been analyzed by StockIQAI's movement engine yet — coverage is still expanding. Check back soon.
Recent media coverage of Macy’s Inc. has centered on its financial performance and investor sentiment, with analysts highlighting its potential undervaluation and strong free cash flow. The company’s dividend declaration drew attention, reinforcing its appeal to long-term shareholders despite recent short-term share price volatility. Additionally, Macy’s turnaround efforts and upcoming earnings reports were noted as key focal points for market watchers.
AI summary based on English-language news sources only — not investment advice.
Everyone's writing about Macy's Inc. News trend score: 92. Reason: 9 of the last 20 articles are positive, versus 2 negative.
News trend analysis is based on article sentiment only, and is not investment advice or financial counsel. Read the full disclaimer
🌡️ Emotional Temperature
14
🎯 Conviction (vs. Emotion)
42
Psychology
32
Fundamentals
58
Technical
52
Valuation
67
The stock is moving in lockstep with its peers at the same intensity, rather than on its own data.
A significant decline over time, but on unusually low trading volume — holders unwilling to accept the loss.
Extreme momentum, price far above its moving average, and a large premium over fair value.
Price, volume, and sentiment accelerating together — a sign investors are chasing the price, not just following it.
Price, sentiment, and valuation keep confirming each other upward while the actual fundamentals deteriorate.
Price (3M)
-9%
Market Narrative
49
Fundamental Reality
42
Narrative Gap
+7
🔀 Psychology Acceleration
News attention/sentiment is running well ahead of the price move itself.
🧠 StockIQ Psychologist
The market’s psychology for **M** is dominated by **anchoring**, as traders appear fixated on a 3.5% support level despite extreme valuation (-60% vs. DCF) and neutral momentum. **Confirmation bias** and **euphoria** (driven by perfect sentiment) coexist but lack fundamental support, while **FOMO** is muted by weak technical signals. The narrative gap (+9) hints at selective attention to positive narratives, ignoring stagnant fundamentals. The key question: will traders break from anchoring if support holds, or will euphoria persist despite valuation extremes?
Updated: 09/09/2026, 06:43 AM
What could change this?
👥 What the crowd believes
"Macy's remains a Buy due to undervaluation, strong free cash flow yield, and ongoing turnaround signals."
"Macy's (M) is back in focus after its board declared a regular quarterly dividend of $0.1915 per share."
"Macy's stock has given shareholders a strong three-year run... yet current valuation checks still suggest the shares screen as cheap."
"Wall Street's Insights Into Key Metrics Ahead of Macy's (M) Q2 Earnings — Evaluate the expected performance..."
📈 14D Investor Psychology
Signal classification confidence: High (confidence in the behavioral read, not a price prediction). Describes observable market behavior, not what any individual investor thinks, and is not a buy/sell signal.
🏛️ Investor DNA — Historical Investors
A Historical Strategy Simulation: assuming each investor follows their documented principles, how would they rate this stock today? This is not a prediction of what they would actually do.
🟢 Best match
Benjamin Graham — 87/100
🔴 Weakest match
Jack Schwager — 35/100
🗣️ Why do they disagree?
This stock’s scores reveal a stark divide between value-focused and growth-oriented methodologies. Benjamin Graham’s defensive investor approach scores it highly (87) as an attractive bargain, while his enterprising investor bar is far more cautious (61), suggesting only a modest discount. Meanwhile, patient compounders like Morgan Housel (73) and Jack Schwager (70) see it as a disciplined, long-term hold, emphasizing steady growth and favorable risk-reward dynamics. However, growth purists like Philip Fisher (48) and Peter Lynch (59) dismiss it as overpriced, lacking the standout quality or hidden potential they demand. Even efficiency skeptics like Howard Marks (63) and Burton Malkiel/Bogle (63) are lukewarm, questioning whether the stock’s merits justify active selection over passive indexing. The contrast underscores whether the stock is a value trap (for Fisher) or a quiet, compounding opportunity (for Housel)—or simply a mid-cycle holding (for Marks’ cycle analysis) with no clear edge.
Benjamin Graham
Security Analysis (1934) / The Intelligent Investor (1949)
🟢 87
Attractive to a Defensive Graham Investor
Key question
Where is my margin of safety?
Fact → Principle → Simulation
Charles Mackay
Extraordinary Popular Delusions and the Madness of Crowds (1841)
🟢 75
No obvious signs of crowd mania
Key question
Am I being swept along with the crowd, or thinking for myself?
Fact → Principle → Simulation
Edgar Lawrence Smith
Common Stocks as Long-Term Investments (1924)
🟢 69
Looks like a real 'buy and hold for a decade' candidate
Key question
Is this a stock I'd be happy to hold and forget about for a decade?
Fact → Principle → Simulation
Thorstein Veblen
The Theory of Business Enterprise (1904)
🟡 64
Mixed signal on whether growth translates to real profit
Key question
Is management building real value, or just building itself?
Fact → Principle → Simulation
Benjamin Graham (Enterprising Investor)
The Intelligent Investor (1949) — the Enterprising Investor chapters
🟡 64
Some discount, but not the deep 'net-net' bargain Graham's enterprising bar sets
Key question
Is the stock statistically cheap enough to justify the extra risk?
Fact → Principle → Simulation
Morgan Housel
The Psychology of Money (2020)
🟡 63
Moderate — holdable, but not effortless
Key question
Could I live with this volatility long enough for compounding to actually work?
Fact → Principle → Simulation
Howard Marks
The Most Important Thing (2011) / Mastering the Market Cycle (2018)
🟡 62
Mixed — a good business, but expectations may already be high
Key question
What is the market probably misunderstanding about the risk here?
Fact → Principle → Simulation
Peter Lynch
One Up on Wall Street (1989)
🟡 60
Mixed — growth exists but the price already reflects much of it
Key question
Is the growth worth the price?
Fact → Principle → Simulation
Burton Malkiel & John Bogle
A Random Walk Down Wall Street (1973) / The Little Book of Common Sense Investing (2007)
🟡 57
Mixed case — the evidence for picking this stock over an index is not strong
Key question
Do I actually have an edge here, or do I just think I do?
Fact → Principle → Simulation
Samuel Armstrong Nelson
The ABC of Stock Speculation (1903)
🟡 57
Mid-cycle — no strong signal either way
Key question
Is the price overextended, or is there still room to move?
Fact → Principle → Simulation
Howard Marks (Market Cycle)
Mastering the Market Cycle (2018)
🟡 50
Somewhere in the middle of the cycle
Key question
Where are we in the cycle right now — near a hot extreme, or a cold one?
Fact → Principle → Simulation
Philip Fisher
Common Stocks and Uncommon Profits (1958)
🟡 48
Doesn't show the quality/growth signature Fisher required
Key question
How exceptional is this business, really?
Fact → Principle → Simulation
Walter Bagehot
Lombard Street (1873)
🟡 46
Adequate but not exceptional liquidity
Key question
Does this company have enough liquidity to survive real stress?
Fact → Principle → Simulation
Gerald M. Loeb
The Battle for Investment Survival (1935)
🟡 45
Moderate risk to capital
Key question
How much capital could I lose here if I'm wrong?
Fact → Principle → Simulation
Jesse Livermore
Reminiscences of a Stock Operator (1923) / How to Trade in Stocks (1940)
🟡 40
Negative trend — against Livermore's core rule of trading with the trend
Key question
What is the price telling me right now?
Fact → Principle → Simulation
Jack Schwager
Market Wizards (1989)
🔴 35
No real setup here — the discipline Schwager's wizards shared would say stay out
Key question
What's the risk/reward here, and where is my exit point?
Fact → Principle → Simulation
Based on the last 281 trading days, calculated from real price data. Click an indicator for details and a chart.
🟡 Indicators are mixed — no clear bias (4 bullish · 4 bearish · 2 neutral)
A market-structure read based purely on real price and volume data — not full classic Wyckoff schematic identification (Phase A-E), but a quantitative analysis of what can reliably be computed: trading ranges, "effort vs. result", volume within the range, and Spring/Upthrust detection.
The stock is in a clear downtrend with no defined trading range in the period examined.
Medium confidence
The Wyckoff Method, developed by Richard Wyckoff in the early 20th century, reads the balance of supply and demand through price and volume, based on the premise that large investors ("smart money") quietly accumulate shares before rallies and quietly distribute them before declines. The read here is based solely on real price and volume data — full, precise identification of classic Wyckoff patterns (such as Phases A-E) requires human chart-reading experience and judgment, so this is an approximate algorithmic read, not a substitute for professional analysis. This should not be considered investment advice.
Gross Margin
40.3%
Operating Margin
4.6%
Net Margin
2.8%
EBITDA Margin
8.5%
ROE
13.2%
ROA
4.0%
ROIC
—
EPS
$2.37
Cash
$1.25B
Total Debt
$0
Current Ratio
1.49
Debt/Equity
0.00
Total dividend per share paid each year, over the last 5 years.
| Ex-Dividend Date | Amount per Share |
|---|---|
| 15.6.2026 | $0.192 |
| 14.6.2026 | $0.192 |
| 13.3.2026 | $0.192 |
| 12.3.2026 | $0.192 |
| 15.12.2025 | $0.182 |
| 14.12.2025 | $0.182 |
| 15.9.2025 | $0.182 |
| 14.9.2025 | $0.182 |
| 13.6.2025 | $0.182 |
| 12.6.2025 | $0.182 |
| 14.3.2025 | $0.182 |
| 13.3.2025 | $0.182 |
How is Fair Value calculated? →
Current Price
$21.94
Estimated Fair Value (DCF)
$56.46
Model estimate — not a price target. Highly sensitive to growth/discount-rate assumptions.
Gap
+157.3%
🟢 Appears cheap relative to estimated value
Year 1 Growth Rate
-3.8%
Discount Rate (WACC)
9.0%
Terminal Growth Rate
2.5%
Projection Years
5
| Year | Growth Rate | Projected FCF | Present Value |
|---|---|---|---|
| 1 | -3.8% | $1.02B | $932.56M |
| 2 | -2.2% | $993.63M | $836.32M |
| 3 | -0.7% | $987.01M | $762.15M |
| 4 | 0.9% | $996.06M | $705.63M |
| 5 | 2.5% | $1.02B | $663.55M |
Base FCF (last actual year)
$1.06B
Terminal Value
$16.10B
Present Value of Terminal Value
$10.46B
Enterprise Value
$14.36B
Net Debt
$-1.25B
Equity Value
$15.61B
*The DCF model is an estimate based on assumptions — not a guaranteed forecast. You can change the assumptions to examine different scenarios.
Book Value per Share
$17.58
Tangible Book Value per Share (Tangible NAV)
$13.06
Sentiment based on basic keywords (not AI) — 9 positive, 9 neutral, 2 negative out of the last 20 articles.
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Macy's Inc (M) currently has a StockIQ AI score of 61/100, rated "Moderate". The score is a weighted average across up to 7 categories (technical, fundamental, growth, fair value, news, quality, risk), based on real data only.
M currently scores 61/100 (Moderate) across the categories we measure. StockIQ doesn't give buy/sell recommendations — use this as one data point in your own research, not as investment advice.
Per StockIQ's DCF model, M's estimated fair value is $56.46, which is 157.3% above the current price of $21.94. This is one valuation model among several signals in the fair-value category, not a price target.
M's technical score is 52/100, which currently reads as neutral — based on real price/volume signals (moving averages, RSI, MACD, and more), not a prediction of what happens next.
Based on the real signals StockIQ computed: Estimated fair value: $56.46 vs. price $21.94 (+157.3%); Free cash flow growth: 39.1%; Operating margin is stable or improving over time.
Based on the real signals StockIQ computed: ATR: 4.1% of price; Calmar: 0.49 (3y annualized return 26.2% / max drawdown 53.5%); Revenue growth (last year): -1.7%.
Yes — M has a real recorded dividend payment history on StockIQ. See the Dividends section on this page for the actual per-share amounts and dates.
Real transactions by officers and insiders, as reported to the SEC on Form 4 — 0 purchases and 4 sales out of the last 25 filings.
| Name | Transaction Type | Date | Shares | Change | Price |
|---|---|---|---|---|---|
| MARKEE RICHARD L | Grant/Award from Employer | 30.6.2026 | 1,322 | +1,322 | $20.81 |
| MARKEE RICHARD L | Grant/Award from Employer | 30.6.2026 | 1,322 | +1,322 | $20.81 |
| Griscom Paul | Open Market Sale | 25.6.2026 | 10,077 | -10,077 | $25.63 |
| Griscom Paul | Open Market Sale | 25.6.2026 | 25,373 | -10,077 | $25.63 |
| Edwards Thomas Jr. | Open Market Sale | 24.6.2026 | 16,419 | -16,419 | $24.89 |
| Edwards Thomas Jr. | Open Market Sale | 24.6.2026 | 20,000 | -16,419 | $24.89 |
| Edwards Thomas Jr. | Exercise of Derivative Securities | 23.6.2026 | 36,419 | -36,419 | — |
| Edwards Thomas Jr. | Exercise of Derivative Securities | 23.6.2026 | 36,419 | +36,419 | — |
| Edwards Thomas Jr. | Exercise of Derivative Securities | 23.6.2026 | 36,419 | +36,419 | — |
| Edwards Thomas Jr. | Exercise of Derivative Securities | 23.6.2026 | 109,257 | -36,419 | — |
| Boone Torrence | Grant/Award from Employer | 5.6.2026 | 8,348 | +8,348 | — |
| Arel Emilie | Grant/Award from Employer | 5.6.2026 | 8,348 | +8,348 | — |
| Chandoha Marie A | Grant/Award from Employer | 5.6.2026 | 8,348 | +8,348 | — |
| CHOPRA NAVEEN K. | Grant/Award from Employer | 5.6.2026 | 8,348 | +8,348 | — |
| Connelly Deirdre P | Grant/Award from Employer | 5.6.2026 | 8,348 | +8,348 | — |
| MARKEE RICHARD L | Grant/Award from Employer | 5.6.2026 | 8,348 | +8,348 | — |
| Granoff Jill | Grant/Award from Employer | 5.6.2026 | 8,348 | +8,348 | — |
| VARGA PAUL C | Grant/Award from Employer | 5.6.2026 | 8,348 | +8,348 | — |
| Chavez Robert B. | Grant/Award from Employer | 5.6.2026 | 8,348 | +8,348 | — |
| MARKEE RICHARD L | Grant/Award from Employer | 5.6.2026 | 8,348 | +8,348 | — |
| VARGA PAUL C | Grant/Award from Employer | 5.6.2026 | 8,348 | +8,348 | — |
| Chavez Robert B. | Grant/Award from Employer | 5.6.2026 | 8,348 | +8,348 | — |
| Connelly Deirdre P | Grant/Award from Employer | 5.6.2026 | 8,348 | +8,348 | — |
| Granoff Jill | Grant/Award from Employer | 5.6.2026 | 8,348 | +8,348 | — |
| CHOPRA NAVEEN K. | Grant/Award from Employer | 5.6.2026 | 8,348 | +8,348 | — |
Official FINRA data — the number of shares open in short positions, plus daily short-sale activity.
32,358,766 shares short as of 2026-08-31 · vs. 32,426,508 on 2026-07-31
Official biweekly report (FINRA Rule 4560) — no real higher-frequency data exists for this metric.
53.7% of trading volume this week was short selling, vs. 63.6% the prior week
Based on daily short-sale volume (Reg SHO) — a different metric from the open short interest above: this is daily trading volume, not an open position, so it updates weekly rather than biweekly.
Full breakdown of every data type and its source: Data Sources · Methodology